Inductive Automation Blog

Connecting you to ideas, tips, updates and thought-leadership
from Inductive Automation

podcast

Behind the Scenes of Ignition 8.1’s Development

We’re sitting down with Ignition developers Carl Gould and Colby Clegg for a behind-the-scenes look at the release of 8.1. They discuss the biggest priorities for 8.1, explain its benefits for new and existing customers, and even talk about features that didn’t quite make the cut. They also discuss how new Perspective Module features will impact the Vision Module. Plus, they give us a glimpse into the future with potential areas where Ignition can do more, features they’re hoping to get into upcoming releases, and predicting areas of focus for 8.2. Listen in for a fascinating interview about Ignition’s past, present and future.

29 min episode

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customer project Building Automation

Business and Building Management for French Government

This is a user and visitor-services portal for Caisse Nationale d'Assurance Vieillesse (CNAV), France’s major pension and occupational health fund.

6 min video

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icc | 2020 Keynote  |  Building Automation

ICC 2020 Keynote

As we enter a new decade, let’s look together with fresh eyes and envision a prosperous new future where the arbitrary limitations of the past are gone and innovation is free and open for all. Join the leaders of Inductive Automation at our annual keynote address as they reflect on the past year in the Ignition community, envision what the future holds for the industry, and share exciting glimpses of where the Ignition platform is headed and what that means for Ignition users.

53 min video

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webinar Building Automation

Controlling Industrial Processes Remotely and Securely

In the wake of COVID-19, the ability to remotely access and control critical processes is not only recommended for industrial organizations — it has become absolutely essential. The Ignition platform makes it easy to set up remote control on any system; however, you should take the proper steps to keep your process safe from threats.

62 min video

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podcast Food and Beverage

Empowering Everyone with Access to Data

Today’s guest is Dan Stauft, a professional in the food and beverage industry, who shares his process of discovering Ignition, building upon his skills with the platform, empowering staff, and utilizing Ignition inside his company. We discuss getting relevant, actionable data from the plant floor and equipment in front of the decision makers in a manner they can understand to make decisions, improve and reduce costs, and increase efficiencies.

15 min episode

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webinar Pharmaceuticals

Integrator Discussion: Leading Through Innovation During COVID-19 and Beyond

The COVID-19 pandemic has impacted every industry. What effects is it having on industrial organizations and the control system integrators who serve them? No one is better qualified to answer than the experienced integrators in the Inductive Automation Integrator Program, who play key roles in solving all types of operational challenges and implementing the newest technologies.

63 min video

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Marketing Training

21. Creating Leads

Lauren and Shay have Director of Marketing Doug Dudley back again for a conversation about creating leads. Doug will talk about how to get more sales leads by working with your existing customer base, growing your local network, leveraging your website, and expanding awareness with great content. We hear tips on maintaining current customers, discovering new leads, building up your reputation, and finding new opportunities to solve problems and ultimately grow your business.

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Marketing Training

20. Building Your Brand

Lauren and Shay bring back Director of Marketing Doug Dudley to share another important aspect of marketing, which is building your brand. Doug discusses what a brand is, how to build your brand, defining a brand promise, the power of brand awareness, and how to spread your brand. We learn about the ways that customers talk about your brand and ways to build trust. Doug shares practical strategies that businesses can use internally to keep their brand promise and create a positive experience for customers with every interaction.

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Sales Training

13. The High Road

Lauren and Shay are sitting down with Co-Director of Sales Engineering Kevin McClusky about how and why we take the high road when selling Ignition. Kevin explains why a big piece of our values is not comparing ourselves to the competition and not speaking poorly of competitors. Kevin shares how you take the high road when a customer is insisting on a comparison. We learn how to remain truthful and positive, stay in an educational mindset, direct the conversation, and focus on the solutions that Ignition provides.

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Sales Training

12. Differentiating Factors

Lauren and Shay welcome back Senior Account Executive Vannessa Garcia about what separates Ignition and Inductive Automation from the competition. Vannessa shares her experience working with a competitor and selling Ignition today. She discusses the importance of educating customers who already have software systems in place, and understanding their needs. Vannessa talks about the pain points that come up over and over during conversations and ways to resolve those with the workability, time, and money solutions that Ignition provides. She also goes through IA’s software comparison chart.

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