Inductive Automation Blog

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from Inductive Automation

Celebrating the Top Integrators of 2020 Melanie Hottman Wed, 02/10/2021 - 10:02
After the wild ride of 2020, it’s great to have an opportunity to look back and reflect on the accomplishments of last year. In particular, our integrators celebrated huge victories in their sales in spite of huge obstacles. Throughout the year, we got the opportunity to celebrate their successes with our Top-Selling Integrators page, which was updated every month to reflect the companies’ sales, and sent out in our News Feed. Not only were we inspired by our integrators’ performance, but we were delighted to see the friendly competition that formed between some of our top integrators.
Pitch Like a Pro: Learn to Sell Ignition with Our Latest Video Series Lauren Walters Wed, 05/27/2020 - 10:26
As a company, Inductive Automation has always prioritized a strong relationship with our integrators. Because Inductive Automation President and CEO Steve Hechtman got his start as an integrator, IA has a unique appreciation for this group. We know that integrators not only have to be extremely gifted technically, but they also have to be hard-working, focused, able to take on many different problems at the same time, and quick problem-solvers. In addition to these areas of expertise, they also have the challenging job of selling their services to customers. Sales might come easily to some people, but for many, it can be a challenging process, even to those who are incredibly gifted technically.
Marketing Tips for Integrators: Case Studies Jim Meyers and… Thu, 01/10/2019 - 09:42

When other people talk about how great you are at something, it’s much more persuasive than if you sing your own praises. This is as true for companies as it is for people. A prospective customer is much more likely to use your company’s services if he hears positive things about you from people he knows and trusts.